The Buff Ginger · BG Legacy

Built For Big Moments

From dunks to walk-offs — BG is for athletes who don’t blend into the background.

“THE BUFF GINGER REBORN”

”From chaos to culture — we’re defining the next era of street & strength.”

”Read the Story”

BG Legacy · Athlete Program

Not Built To Blend™

BG isn’t just a clothing brand – it’s a full athlete ecosystem. From middle school to alumni, athletes can earn commissions, get featured, and build their name through the BG Legacy Athlete Program.

Open to student–athletes, creators, and driven individuals who represent discipline, character, and real progress.

BG Legacy · Athlete Ecosystem

From Merch To Movement

The Buff Ginger™ storefront is built around athletes first — not influencers or trends. Every drop, every page, and every program ties back to giving BG athletes more exposure, structure, and opportunity.

BG Legacy™ Athlete Program

Commission-based, tiered system where athletes earn and grow through real performance for the brand.

Learn More →

Next Up Challenge

A rolling spotlight for rising athletes to get featured, tested, and seen inside the BG ecosystem.

View Challenge →

BG Coaches Division

Open recruitment for coaches & mentors who want to help develop the next wave of BG athletes.

Apply As A Coach →

Everything we build — from product to programs — is designed to push BG athletes forward.